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Tagged: twitter

What To Do When Your Gig Is Cancelled

Posted: Mar 30, 2020

Category: Live Performance

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**Guest post written by Scott Aumann, originally featured on The Legit Musician blog.

 

Gig Cancelled - Legit Musician


"I wanted to come up with a few ideas for you if you are dealing with lost revenue from a gig being cancelled. I also wanted to make this post more universal than just for this latest pandemic. My hope is that you can use these ideas for a cancelled gig under any circumstances."

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8 Tips to Help You Maximize Your Efforts With Social Media Marketing

Posted: Dec 9, 2019

Category: Social Media

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**Guest post written by Wassim Awess, founder of the Music Career Guide.

 

8 Tips Social Media - Wassim Awess


"Understanding the importance of social media in this day and age is not enough to take you to the next level. It’s very much about testing, seeing what works out for you when you use the platform and how you use it. Here are 8 tips to help you maximize your efforts with social media marketing..."

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Find Your Fans: Using Data to Analyze Your Audience

Posted: Jun 3, 2019

Category: Fans

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**Guest post written by Jordan Gates, of Megaphone Agency.

 

find fans megaphone agency


"In this digital age of music streaming and social media, it is easier than ever to objectively measure an artist’s reach and influence. Whether you like it or not, every social media site and music streaming platform is collecting loads of data about their users. This information can be used to your advantage to draw powerful insights about your audience."

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Your Three Communities Part 2: Your Engaged Fans

Posted: Sep 11, 2018

Category: Fans

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**Guest post written by Ariel Hyatt, originally featured on the Cyber PR Blog.

 

3 Communities Engaged Fans
"This post focuses on how to energize and connect with Community 2 – Engaged Fans. These fans are your Active Online Audience...They know who you are but they may not know you very well (yet)...In Community 2 contribution is critical but engagement is even more vital."

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The Musician’s Guide to Instagram

Posted: Jul 7, 2018

Category: Social Media

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**Guest post written by Ariel Hyatt, originally featured on the Cyber PR Blog.

 

Guide to IG - Cyber PR


"Instagram — the most popular visual social platform has experienced a meteoric rise. As of today, there are over 700 million active Instagram users, and 95 million photos shared every day...We hear from artists all of the time that they love Instagram the most because of it’s ease of use."

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Do You Know What Your Fans Really Want?

Posted: Jan 29, 2018

Category: Marketing

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**Guest post written by Scott Aumann, originally featured on The Legit Musician blog.

 

Do You Know What Fans Want - Legit Musician


"Find out what your fans want by asking them. I learned this little tip by following online guru Michael Hyatt. He does a reader survey every year, and he learns how to run his business from the results. Don’t be afraid to ask your fans what they want. Most of the time, they will be excited to share this info with you. It will make them feel more connected to you as well."

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How To Get Started With Social Media Marketing

Posted: Dec 4, 2017

Category: Social Media

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**Guest post written by Ged Richardson of Zing Instruments as featured in the Ultimate Guide To Social Media Marketing For Musicians.

 

Get Started W/ Social Media - Zing Inst.
"The commonest mistake that musicians make is not to consider who they are trying to reach with each platform. That’s right. You need to think who are you trying to reach. And the complexity doesn't stop there. People you’re trying to reach don’t all use the same social media channels either..."

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9 Reasons Why You Have No Followers

Posted: Feb 6, 2017

Category: Social Media

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**Guest post by Doug Beney, lead editor of MIDI Lifestyle.

 

"You've been improving your skills for months, spending countless hours slaving over your DAW, perfecting every slight detail in your mix. Finally happy with your track, you publish it on Soundcloud, sit back, and.....Crickets...What I hope to provide you with today are some quick, practical improvements you can make in how you promote your music that will actually get you results..."

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50 Ways to Promote Your Music and Grow Your Fanbase - Part 1

Posted: Jan 3, 2017

Category: Marketing

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**Guest post written by Nicholas Rubright of Dozmia.

 

"Succeeding in the music industry is hard work. You're competing with literally millions of people crawling their way to the top. However, most of these people don't know how to effectively market themselves or their music...Instead, set yourself apart from the crowd by learning all you can about different music marketing tactics, and treating your music career as a business. Here's a list of 50 music marketing strategies to get you started..."

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Hashtags 101: How to Use Them & Why They Matter

Posted: Jul 18, 2016

Category: Social Media

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**Guest post written by Joy Ike, creator of Grassrootsy.com and Independent Musician, as featured on Grassrootsy.com.

 

"What’s the deal with hashtags? Some of us have never hated the pound (#) sign more than we do right this minute. Some of us love it! Still others of us have no clue what it means or how it’s used in the world of social media. Well today we are going to explore the hashtag. Think of this as Hashtag 101!"

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Why social media is DEAD for music marketing (and why email works)

Posted: May 16, 2016

Category: Marketing

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**Guest Post by Paul Loeb, founder and CEO of No Ego Records and DropTrack. Originally featured on The DIY Musician.

 

"It’s hard to believe it’s been over 12 years since the launch of Facebook. Love it or hate it, social media is here to stay. That’s good news for marketers, musicians, and entrepreneurs. You have this incredible platform to reach every one of those followers you painstakingly cultivated. Or do you?"

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How to Engage Your Fans To Launch Effective Word-of-Mouth Marketing Campaigns

Posted: Dec 7, 2015

Category: Marketing

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**Guest Post written by Alan VanToai, Co-Founder of www.CrewFire.com (turn your existing fans into your Facebook and Twitter ambassadors).

 

When you think visionary brands, who comes to mind? Probably Apple, Red Bull, or Nike… right? Well, how about we add one more to the mix: The Grateful Dead...Long before social media or digital marketing ever came into play, they employed viral marketing, social networking, and word-of-mouth marketing...50 years later, the game has changed – but the principles are the same. And word-of-mouth remains one of the most powerful marketing strategies out there.

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Record Label Deal

Posted: Aug 17, 2015

Category: The Musician Business

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**Guest post by Stephen Wrench, CEO of Musik and Film.

 

"I recently had the pleasure of pitching a very talented well produced artist to major labels...They never listened to it [the music] because their social media numbers were not good enough?"

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6 Wrong Ways to Start a New Twitter Account for your Band, and How to Make them Right

Posted: Jun 30, 2015

Category: Social Media

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**Guest post written by Frederic Sahyouni of SplashFlood, a mobile app that rewards musicians for their talent.

 

"So you started a new band or a new solo music project and, as you absolutely must, you want to set up your online presence on all the typical social media platforms available...Here is a list of things you should and should not do in order to kickstart your social media presence on Twitter..."

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The Bright Side of Social Media

Posted: May 18, 2015

Category: Social Media

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**Guest post written by Melinda Lewis of ScatterRadio.

 

"The evolution from simply surfing the internet on a computer to consuming content on mobile phones has put a growing emphasis on social media. And, the pressure to be “good” at social media has never been stronger...Your audience may be inundated with the same messages from different people and the quest to stand out oftentimes seems like an uphill battle. Instead of focusing on the quantity, cultivate quality..."

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33 Gig Promotion Strategies (And Which Ones Actually Work!) - Part 2

Posted: Feb 2, 2015

Category: Promotion

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**Guest post written by Phil Johnson, as featured in his blog, Big Whiz Bang!

 

This is the continuation of last week's post "33 Gig Promotion Strategies (And Which Ones Actually Work!) - Part 1", but rather than focusing on Offline Promotion, Phil talks about his online promotional efforts and their successes/failures.

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5 Reasons Why Bands Need (Better) Websites

Posted: Dec 9, 2014

Category: Online Presence

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**Guest Post from David Dufresne, from Bandzoogle.com.

 

David Dufresne
"The Internet is a big and scary place. When you're a musician and your focus is to practice, write and perform, figuring out where to spend the little time and money you have left for an "online strategy" can be confusing. Many bands we've met tell us that they see it as a real challenge. Here are some reasons why I think [owning your own .COM] is necessary..."

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Online Marketing Strategies For Musicians

Posted: Mar 31, 2014

Category: Online Presence

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**Guest post written by Brandon Swift, musician and creator of Yovigo.com.

 

When marketing a band online, a musician should create a website that lets the band accept countless payment methods, establish numerous pages on the social media networks, encourage people to write positive reviews about the group and consistently post ads for the band in local directories. So how do you do this?...

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Inbound Marketing and SEO for Bands and Musicians

Posted: Dec 30, 2013

Category: Online Presence

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**Guest post written by Brandon Seymour, musician, SEO analyst, web designer, and social media marketer.

 

What I find really interesting though is that some niches act as if they are immune to the constant pressures of the modern day marketer. In my experience, one of the biggest offenders is the music industry - specifically independent artists. I've been working in SEO and inbound marketing for about four years now and since I've always had a passion for music, I wanted to take some time to discuss some simple, highly actionable steps that musicians can take to start marketing their band like a boss.

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5 Ways Bands and Musicians Can Leverage Social Media

Posted: Oct 14, 2013

Category: Social Media

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**Guest post written by Brandon Seymour, musician, SEO analyst, web designer, and social media marketer.

 

"If your band doesn’t take the time to build and maintain a strong social following, then chances are you’ll get left behind. I hate to break it you, but there’s a lot of independent bands and musicians out there. Even if you’re from a small town in the middle of nowhere, your online presence helps you compete on a global scale." Here's how...

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Social Media: The Best Friend A Musician Never Wanted

Posted: Sep 3, 2013

Category: Facebook

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**Guest post written by Chris Lee of The Shakers, a melodic high energy Rock act from Los Angeles, CA. 

 

"I would like to go on record and state that, with every fiber of my being, I vehemently HATE social networking. I hate it. I hated Myspace. I hate Facebook. I hate Google+. I hate Tumblr. I hate Twitter. I hate Pintrest. I hate Instagram. And god help your mortal soul if you so much as THINK about sending me something on frikkin LinkedIn. Unfortunately for myself, and hard working musicians everywhere, the fantasy of being discovered over night came and went with my TMNT feetie pajamas as did almost the entirety of what I once (thought I) knew of the music industry."

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30 Day Twitter Guide for Musicians

Posted: Feb 12, 2013

Category: Twitter

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**Guest post written by Chris "Seth" Jackson, a bass guitarist and composer, and founder of HowToRunABand.com.

 

Twitter for Musicians is a 30 day guide to kick ass and take names using Twitter for your band.

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