Posted: Nov 22, 2021

Category: Marketing

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**Guest post written by Leonard Patterson of Artist Collective AKA @ac_leonardp.

"Regardless of the true meaning of the holidays, one thing is universal. People will flock to the stores, click on shiny objects, and buy. the. stuff. Whether or not you have “stuff” to sell already, here are a few easy-to-implement marketing, content, and planning ideas to help prepare you for the season."

Posted: Apr 26, 2021

Category: Touring

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**Guest post written by Patrick McGuire for Bandzoogle.

"...responsible budgeting is just as important here as it is in any other facet of life. If you’re just starting out booking shows on the road, or if you’ve had bad experiences that have cost you gobs of money in the past, here are four considerations to make so that you can safely avoid going broke on your next tour."

Posted: Jun 1, 2020

Category: Marketing

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**Guest post by David Figueroa of Avoid Cliche, a musical artist branding company.

"When you've got your music ready, you want to send it out into the world for everyone to listen to it, but the worst thing you could do is to send it out in shoddy clothing. It's important that you get your branding right. You only get one shot. Here are some common mistakes that I see over and over again. And how to avoid them."

Posted: Apr 13, 2020

Category: Tips & Tricks

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**Guest post by Whitney Asher of The Marketing Mixtape.

"...feeling distracted? If you’ve got a ton of to-do’s but can’t seem to focus, check out our top 3 productivity hacks… & then get back to work!!"

Posted: Dec 9, 2019

Category: Social Media

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**Guest post written by Wassim Awess, founder of the Music Career Guide.

"Understanding the importance of social media in this day and age is not enough to take you to the next level. It’s very much about testing, seeing what works out for you when you use the platform and how you use it. Here are 8 tips to help you maximize your efforts with social media marketing..."

Posted: May 28, 2019

Category: Show Booking

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**Guest post written by Scott Cooper, talent buyer for Testarossa Winery and Sam's Chowder House and previously syndicated music journalist for newspapers across the country.

"As a Talent Buyer...I only book via email. Emails are a traceable record of who said what and the details of the agreement. Sometimes I can even tell if I want to book the band just by how well or poorly the email is formatted. So what to include or exclude in your email? There are certain things I want to see and other things I don’t want to see..."

Posted: Jan 22, 2019

Category: Social Media

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**Guest post written by Charles Berthoud, originally featured on the iStudios Blog.

"There are basic pre-requisites to building a large following - posting engaging content, posting regularly, using appropriate hashtags - which we basically all know and understand. So I'm going to skip to 5 quick, easily-implemented tips that will boost your social to levels you would never have expected, if you carry them out on a daily basis."

Posted: Jul 7, 2018

Category: Social Media

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**Guest post written by Ariel Hyatt, originally featured on the Cyber PR Blog.

"Instagram — the most popular visual social platform has experienced a meteoric rise. As of today, there are over 700 million active Instagram users, and 95 million photos shared every day...We hear from artists all of the time that they love Instagram the most because of it’s ease of use."