Posted: Oct 18, 2021
Category: Marketing
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**Guest post written by Cyber PR, originally featured on the Cyber PR Blog.
"In this ever-changing landscape, we see the same issue consistently: A vast majority of musicians don’t create long-term marketing plans. Artists skip this vital part of their music careers. Plans used to be the responsibility of the record label when artist development used to be a thing or a great management team but very few artists are lucky enough to have either (or in many cases, they don’t want a label). This leaves a void in today’s new music business...You work so hard on new music, dedicating hours practicing, writing songs, not to mention spending large sums of money recording, mixing, mastering, creating visuals, and album artwork only to rush the release with no marketing plan in place." View Full Article
Posted: Jul 19, 2021
Category: Royalties
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**Guest post written by Cyber PR, originally featured on the Cyber PR Blog.
"Facebook recently released a new tool for indie artists to share their music in a much easier way. The social media giant announced their partnering with TuneCore and Distrokid early this summer. Cyber PR discusses what this means for indie artists and what the new partnership entails." View Full Article
Posted: Apr 20, 2020
Category: The Musician Business
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**Guest post written by Jordan Gates, of Megaphone Agency.
"This isn’t the first time [the music industry] has been forced to adapt to tremendous change and adversity. No one is immune to the threats of disruption, volatility, and hyper competition that exist in this industry. Despite the fickle nature, there are things artists can do to set themselves up for success in the long run. Here are some thoughts on how to weather the storms and come out on top..."
Posted: Nov 11, 2019
Category: Online Presence
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**Guest post by Randy Chertkow and Jason Feehan of MakingMoneyWithMusic.com. Reprinted with permission.
"What not every musician knows about or takes advantage of is there's a second way to make ad revenue off of your videos -- even if you can't become a YouTube Partner. The key is to register your entire back catalog of music with YouTube's ContentID service..."
Posted: Jul 15, 2019
Category: Music Streaming
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**Guest post written by Tatiana Cirisano, originally featured on Billboard.com.
"Spotify is drawing heat from artists and music execs for an ad campaign that urges listeners to "dance like nobody's paying," a pitch for its free 30-day Spotify Premium trial..."
View Full ArticlePosted: Feb 19, 2019
Category: The Musician Business
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**Guest post written by Donna Maurer, a contributor on multiple music blogs and lover of creating helpful articles for her fellow musicians and music lovers.
"If you want to be successful as a musician today, you must learn to diversify your income streams. That way, when the live gigs and album sales slow down, you’ll still have money coming in from other areas to keep you going until things pick up...Here are some unique and creative ways to make money when your career hits a lull."
Posted: Feb 11, 2019
Category: Music Streaming
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**Guest post written by Chris Senner, keyboardist for Vinyl Theatre and founder of Keyboard Kraze.
"Everyone knows that Spotify is one of the most important platforms for musicians in today's day and age. However, most people don't understand why...The Spotify Artists App allows musicians to track their results and see cold hard numbers on what a song that is connecting looks like."
Posted: Dec 10, 2018
Category: Marketing
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**Guest post written by Joshua Bloomberg, singer-songwriter for The One 800s out of Los Angeles.
"A lot of you must be wondering, Why the hell is Josh trying to get me to call a 1-800 number?...for the curious, I thought I’d explain why I’ve chosen this archaic method of communication to promote my new album – and why one week later it’s already a success."
Posted: Oct 29, 2018
Category: Music Streaming
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**Guest post written by Angela Predhomme, a singer-songwriter / music producer of inspiring soulful songs.
"As independent artists releasing music on streaming services, we have one goal: that people come across our music and like it...First, I’ll go over a little background information about music streaming and promotion, and then share the details of my own personal experience..."
View Full ArticlePosted: May 29, 2018
Category: Music Streaming
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**Guest post written by Cameron of The Singer's Corner, a great place to learn a new approach to singing, receive tips to make you better, or learn ways to be the best of the best.
"In the present context, business sustainability refers to the overall business model and the decisions taken in the realm of financial and social aspects. Building a sustainable business is all about building a business with a long-term perspective in mind...Before we get into the part whether music streaming businesses are sustainable or not, let us briefly know the story of music streaming services..."
Posted: Sep 11, 2017
Category: Music Streaming
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**Guest post written by Corey Koehler, an indie singer-songwriter from Minnesota, as featured in his blog MusicGoat.com.
"Do you think a Spotify payment like .004891 cents per play sucks? Then you are gonna love this…" View Full Article
Posted: Jan 9, 2017
Category: Marketing
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**Guest post written by Nicholas Rubright of Dozmia.
This is a continuation of last week's post "50 Ways to Promote Your Music and Grow Your Fanbase - Part 1".
View Full ArticlePosted: Aug 17, 2015
Category: The Musician Business
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**Guest post by Stephen Wrench, CEO of Musik and Film.
"I recently had the pleasure of pitching a very talented well produced artist to major labels...They never listened to it [the music] because their social media numbers were not good enough?"
View Full ArticlePosted: Jun 22, 2015
Category: Music Streaming
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**Guest post written by Megan Liscomb, originally posted on TakeLessons.com.
"Online streaming is changing the face of the music industry, for artists and fans alike. Recently, Apple announced their entry into the streaming game via their new music streaming service Apple Music, due out June 30.
So what does Apple Music mean for you? Whether you're looking at the service as an artist or as a music fan, here's what Apple Music has to offer..."
View Full ArticlePosted: Oct 27, 2014
Category: Marketing
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**Guest post originally featured in the DIY Musician Blog.
"Pandora launches free analytics tools for artists..."
View Full ArticlePosted: Feb 3, 2014
Category: Digital vs. Physical
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**Guest post written by Danny Schmitz, an indy musician, writer, and connoisseur of all things Mexican food.
"I had a conversation via email with a friend from LA, and another friend living in Singapore. All three of us are musicians and frequently talk about the current state of the music industry. We were talking about the streaming music subscription service Spotify..." View Full Article
Posted: Jun 19, 2013
Category: Renman Music & Business
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The music industry of the new era has benefitted and suffered at the same time from the accessibility of music making technologies. As it stands, there are so many artists looking to break in and be heard that a lot of artists get lost in the mix. Tune in as we talk to Tunecore founder Jeff Price as he weighs in on all of the music streaming services that have become available to the common artist, and what he feels is the best way to be heard!
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