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Tagged: press

Eleven Winning Strategies For Selling Your Band

Posted: Jan 21, 2020

Category: Show Booking

show booking make money touring cold pitching press kits press value posters advance the show follow up the legit musician tour routing tom jordan

**Guest post written by Tom Jordan, originally featured on The Legit Musician blog.

 

Tom Jordan - 11 Winning Strategies


"You can make [booking shows] easier on yourself by using some effective strategies that help me book 200 shows a year. I pay my bills exclusively with music, and I’ll tell you how...If you’re prepared up front, you’ll avoid a lot of frustration. Preparation is important and makes a HUGE difference in outcomes."

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Ways to Impress Music Journalists With Your Promo Photo

Posted: Aug 26, 2019

Category: Promotion

professionalism instagram press have a story photos photoshoot be prepared amateur bands timeliness credits musical instru

**Guest post written by Mark Smith, owner of Musical Instru.

 

"Let’s face it - a promo photo is an extremely powerful part of music, with its ability to catch the attention of fans, bookers, music journalists, and the industry in general. However, while the capabilities of a promo photo can’t be overstated, it all depends on the amount of care you exert into its production. To be honest, your promo photo is just as capable of effectively telling your story as your music, but that’s only if you get it right..."

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4 ways musicians can use an EPK

Posted: Jul 1, 2019

Category: Online Presence

music venues show booking booking agents record labels managers promotion music festivals radio promotion publicist bandzoogle press corporate gigs private gigs

**Guest post written by Dave Cool of Bandzoogle.com.

 

4waysepk - BZ


"An electronic press kit (EPK) is essential for making a strong first impression on promoters, bookers, media, and other music industry professionals...You can use your EPK to help you get more press, more gigs, and come across as a serious artist."

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Essential Elements of an Effective EPK

Posted: May 6, 2019

Category: Online Presence

music online presence epk bandzoogle bio press photos videos

**Guest post written by Dave Cool, an excerpt from Bandzoogle’s free online guide "How to make a website for your music".

 

BZ EPK Contents Updated


"If you’re actively promoting a new album or looking to book more gigs, you’ll need to have a specific EPK or Press Kit section on your website to centralize information for media and bookers. With an EPK page, they can quickly find all the details they need. So here are the essential elements to include in your EPK..."

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The 8 things that should be in every band's digital press kit

Posted: Oct 19, 2015

Category: Online Presence

bandzoogle biography contact epk photos press resume reviews social media videos

**Guest Post written by Dave Cool of Bandzoogle.com.

 

Bandzoogle EPK
"There are many different kinds of people that will be visiting your website, but likely for different reasons. These include your current fans, potential new fans, as well as media, bloggers, bookers, and other industry folks...To make it easy for media and industry to find the information they need (and quickly), the best thing to do is create a Digital Press Kit section on your website..."

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10 Steps to Selling Tons More Tickets, Music, and Merchandise

Posted: Sep 22, 2014

Category: Promotion

cherry suede merch newsletters online distribution online presence pre-selling tickets press promotion sales funnel social media word of mouth

**Guest post written by Randy Young from the Ottawa based rock band Cherry Suede.

 

"As musicians, we tend to think we can do it all. We’re independent artists. We’ve got our music, our talent, our fans—and nothing else matters. Well, at least that’s how it works in theory. The reality is we need help, and lots of it. I don’t care how good you are—there is simply not enough time to do everything and still be a master at your craft, which is the music itself. You need tools and you need to outsource. You need to learn how to run your band like a business, and being resistant to this fact is the fastest way to kill off whatever income—and independence—you have left."

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9 Reasons Your Band Isn't Getting Press

Posted: Sep 8, 2014

Category: Promotion

build a buzz concise gigging have a story newsworthy no attachments pr campaign press press release professionalism publicist

**Guest post written by Ari Herstand. It originally appeared on Ari's Take and in Digital Music News.

 

Ari
"Music reviewers know their audience. The average reader doesn't care how you achieved that guitar tone on the bridge of track 3. But if your lead singer went on a spiritual quest for 9 months in the Amazon and came back with 12 songs written on an invented instrument he made out of found objects in the rainforest, now THAT'S a story! When you write your press release or pitch an article, highlight the most interesting aspects of what makes you stand out..."

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