Posted: Nov 29, 2022

Category: Promotion

social media promotion blogs newsletters publicist epk press cyber pr be patient follow up email

**Guest post written by Cyber PR, originally featured on the Cyber PR Blog.

 

"The music publicity process for any band or artist – no matter how big or small – is very much the same. Of course, the size of the music blogs and other outlets in which you receive placements will vary dramatically. This is based on what style of music is hot at the moment, combined with many other factors including label, tour schedule, size of your online fan base, and the number of streams."

View Full Article

Posted: Nov 16, 2022

Category: Promotion

social media promotion marketing plan publicist epk soundcloud biography artwork photos cyber pr playlists genre

**Guest post written by Cyber PR, originally featured on the Cyber PR Blog.

 

"The world of DIY music publicity can feel very overwhelming. Sadly, a lot of artists get bad advice when they are just starting out that the first thing they should do is go out and hire a music publicist. We don’t think this is the best advice at all as you may not be ready for a music publicist right off the bat. There are many things you should do first...Another thing to understand is, that when attempting to be your own music publicist you need to look beyond Pitchfork, Stereogum, and Rolling Stone. Being an indie music publicist involves understanding a complex ecosystem of music blogs, playlists, podcasts, social media influencers and traditional media – newspapers, magazines, television and radio. It is possible to do it yourself and this guide is here to help."

View Full Article

Posted: Aug 23, 2022

Category: Managers

social media make money managers networking artist development live performances music business hard core fans licensing epk branding sync placements communication collaboration

**Guest post written by Yona Marie, originally featured in her blog.

 

"Have you reached the point where you need someone else to manage many of your business aspects in order to you to be able to focus more on the creative side of things? Are you unsure of the process for getting a manager that fits your style, location, budget, and interests? You are not at all alone...Not everyone that can manage should manage you. Also, more importantly, not everyone that is looking for management is ready for it."

View Full Article

Posted: Aug 16, 2021

Category: The Musician Business

social media music business online presence epk bandzoogle photos photoshoot plan ahead lighting get creative first impressions props photographer branding

**Guest post written by Carla Malrowe for Bandzoogle.

 

"A brilliant band photo is one that captures the style and story of the music, expresses the characters of the musicians, and bears elements akin to the genre. It is impressionable, professional, unique and authentic. Brilliant photos sell the total sonic experience that awaits the listener...Here are the do’s and don'ts when it comes to putting together your band photoshoot project."

View Full Article

Posted: Feb 24, 2020

Category: Show Booking

booking agents social media networking live performing music album release epk branding dozmia opening bands

**Guest post written by Rachael Rubright of Dozmia.

"...a booking agent has a lot of artists vying for their attention or pulling their interest away from you. So, what can you do to put yourself on that booking agent’s radar? This article will outline some tips to help you get noticed."

View Full Article

Posted: May 28, 2019

Category: Show Booking

show booking epk professionalism persistence concise no attachments photos videos talent buyer quotes timing

**Guest post written by Scott Cooper, talent buyer for Testarossa Winery and Sam's Chowder House and previously syndicated music journalist for newspapers across the country.

 

"As a Talent Buyer...I only book via email. Emails are a traceable record of who said what and the details of the agreement. Sometimes I can even tell if I want to book the band just by how well or poorly the email is formatted. So what to include or exclude in your email? There are certain things I want to see and other things I don’t want to see..."

View Full Article

Posted: May 6, 2019

Category: Online Presence

music online presence epk bandzoogle bio press photos videos

**Guest post written by Dave Cool, an excerpt from Bandzoogle’s free online guide "How to make a website for your music".

 

"If you’re actively promoting a new album or looking to book more gigs, you’ll need to have a specific EPK or Press Kit section on your website to centralize information for media and bookers. With an EPK page, they can quickly find all the details they need. So here are the essential elements to include in your EPK..."

View Full Article

Posted: Apr 30, 2018

Category: Online Presence

bandzoogle call-to-action cohesive colors consistency epk font have a story layout mobile friendly navigation photos sales funnel website improvement

**Guest post written by Melanie of Bandzoogle.com.

 

"It’s no secret that in order to appear professional, your own website with your own .com address is essential. So what ingredients make for a great musician website exactly? You’ve got the music of course, some images, videos, and show dates. Pulling together content is an easy first step. The part where many musicians get stalled is with the website’s design..."

View Full Article

Posted: Feb 19, 2018

Category: Online Presence

autostart bandzoogle call-to-action epk have a story homepage text make it obvious mobile friendly newsletters online presence photos sell music style website improvement

**Guest post written by Allison S. of Bandzoogle.com.

 

"The best way to keep fans focused on you is through your own custom website. A website puts the focus on you and your music. It’s easy to build a website, but how do you know if you did it right? Let’s take a look at the most common ways bands win and lose with their website."

View Full Article

Posted: Oct 19, 2015

Category: Online Presence

bandzoogle biography contact epk photos press resume reviews social media videos

**Guest Post written by Dave Cool of Bandzoogle.com.

 

"There are many different kinds of people that will be visiting your website, but likely for different reasons. These include your current fans, potential new fans, as well as media, bloggers, bookers, and other industry folks...To make it easy for media and industry to find the information they need (and quickly), the best thing to do is create a Digital Press Kit section on your website..."

View Full Article

Posted: Oct 5, 2015

Category: Music Festivals

be realistic community support epk have fun music festivals networking practice promotion show booking

**Guest post written by Amir Mozafari, Director of BD for Everfest and formerly of C3 Presents.

 

1. Develop a relationship with local promoters. 2. Practice, practice, practice! 3. Keep your EPK (Electronic Press Kit) up to date...

View Full Article

Posted: Dec 23, 2013

Category: Touring

epk facebook prerequisites show booking tour booking web presence youtube

**As featured in Indie on the Move's Touring Tips Section.

 

If you are considering going on tour, there are a few prerequisites that must be met in order for you to make everything happen...

View Full Article