Posted: Aug 30, 2023

Category: Marketing

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**Guest post originally featured in the Symphonic Distribution Blog.

"Publicity is arguably the most misunderstood of all the marketing efforts recording artists go through. Many creators, from musicians and influencers to songwriters and producers, have wild visions of what publicity is and how it functions to support and enhance the trajectory of their career. Typically, these visions aren’t accurate. To clarify this process, here’s a rundown of everything you need to know..."

Posted: Jun 28, 2023

Category: Marketing

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**Guest post originally featured in the Symphonic Distribution Blog.

"So you’ve been added to a popular playlist on Spotify… Hell yeah! Getting your music placed on a great Spotify playlist means more exposure, a further reach and a major platform to back you up. Once you’ve been added, the work doesn’t end there. Here’s how to ride that wave and make the most of it..."

Posted: May 23, 2023

Category: Social Media

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**Guest post originally featured in the Symphonic Distribution Blog.

"Instagram Reels is the perfect place to post creative video content and engage with your audience on Instagram at the same time. If you don’t have a lot of time to dedicate to Reels, there are a lot of ways you can still create them with existing content you already have or things you already love. From behind-the-scenes clips to easy memes, here are 7 ideas you have to try..."

Posted: Jan 31, 2023

Category: Marketing

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**Guest post originally featured in the Symphonic Distribution Blog.

"Effective marketing is a fundamental part of being an artist. Without it, you, your music, and your branding can only go so far. This is where spending the money for thoughtful and dependable marketing comes into play. But how do you know how much money is the right amount to help you achieve your goals? In this part of our marketing journey series, we’ll break down everything you need to know about building a successful marketing budget..."

Posted: Jan 10, 2023

Category: Social Media

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**Guest post originally featured in the Symphonic Distribution Blog.

"If you’re an active social media user, then you don’t need to be told how important accurate image sizing is on socials. Social platforms change their preferred image sizing and formatting every year, so make sure to update yours accordingly! To help you out, here are the updated requirements for 2023..."

Posted: Dec 7, 2022

Category: Tips & Tricks

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**Guest post originally featured in the Symphonic Distribution Blog.

"Every year, from about mid-December on, the music industry becomes a ghost town. People start going on vacation, taking time-off, major label artist releases slow down big time, and for indie artists, it’s no man’s land. And while that, coupled with the frigid temperatures, might be enough to have you want to hunker down and avoid leaving the safety of your home for the next few months, this time of year is actually incredibly powerful for setting yourself up for success. You just have to know how to take advantage of it. Here’s how..."

Posted: Jan 12, 2015

Category: Online Presence

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**Guest post written by John Waltmann, Client Relationship Manager of Symphonic Distribution.

"The countless features and optimizations of YouTube’s platform can seem intimidating, but we are here to provide you with a few basic optimizations on YouTube profiles that can have you looking the part in no time..."

Posted: Aug 25, 2014

Category: Promotion

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**Guest post written by Jorge Brea, Owner & Managing Director of Symphonic Distribution.

"By now it’s apparent that there is a ton of music out there – over-saturation is a term you may hear often these days. For anyone getting involved with the music industry, there is always a need for more exposure and promotion. If an artist or a record label has it, they will sell better, simple as that...Here are 7 quick tips that you can apply to increase your exposure and potential..."