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Three Tips for Pitching to Busy Music Executives

Posted: Aug 9, 2022

Category: Tips & Tricks

music business keys to success cold pitching branding the music entrepreneur timeliness executives

**Guest post written by Logan Crowell, Founder & President of HOME, Helping Our Music Evolve.

 

Success


"Put yourself in their shoes for a moment. Imagine that your job and your next promotion rides on finding that one in a million song or artist that is going to take the world by storm. IT MAKES SENSE THAT EXECUTIVES AND A&R REPS RELY MORE ON DATA ANALYTICS THAN THEY DO ON THEIR EARS. They can find artists and songs based on the reactions from a huge ‘test group’ like TikTok, which gives them more objective confidence in their decision making than their own ears can. STILL...DON’T UNDERESTIMATE THE POWER OF THE PITCH."

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Songwriters: Are You Pitching Your Songs With A Shotgun Or A Rifle?

Posted: Sep 28, 2020

Category: Licensing

songwriting licensing cold pitching songtown time management industry resources

**Guest post written by Marty Dodson, a multi-hit songwriter, co-founder of SongTown, and co-author of The Songwriter’s Guide To Mastering Cowriting and Song Building: Mastering Lyric Writing.

 

Songtown Dart
"One of the most popular questions we get at SongTown is “how many songs should I send to a producer or publisher?” The prevailing myth for aspiring songwriters is that “more shots equals a better chance of something great happening”. I want to dispel that myth and to explain why pitching your songs with a shotgun is NOT the best way to hit your mark."

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Eleven Winning Strategies For Selling Your Band

Posted: Jan 21, 2020

Category: Show Booking

show booking make money touring cold pitching press kits press value posters advance the show follow up the legit musician tour routing tom jordan

**Guest post written by Tom Jordan, originally featured on The Legit Musician blog.

 

Tom Jordan - 11 Winning Strategies


"You can make [booking shows] easier on yourself by using some effective strategies that help me book 200 shows a year. I pay my bills exclusively with music, and I’ll tell you how...If you’re prepared up front, you’ll avoid a lot of frustration. Preparation is important and makes a HUGE difference in outcomes."

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How to Approach Venues About Booking

Posted: Nov 19, 2018

Category: Show Booking

find venues music venues show booking booking agents cold pitching professionalism resume megaphone agency

**Guest post written by Jordan Gates, of Megaphone Agency.

 

Approach Venues Megaphone Agency


"Booking shows can be difficult, especially if you don’t have an experienced booking agent working with you...Most artists start out booking their own shows early on in their career...Knowing how to properly represent yourself to venues and get booked is an essential skill for independent artists. There is no definitive playbook for getting gigs, but here are some things that can help get your foot in the door."

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How to Open For Nationally Touring Artists

Posted: Jun 21, 2016

Category: Show Booking

be patient be realistic be strategic branding cold pitching grassrootsy hometown national acts pay attention show booking touring

**Guest post written by Joy Ike, creator of Grassrootsy.com and Independent Musician, as featured on Grassrootsy.com.

 

"Nailing big opportunities is one of the major things that kickstarts the career of an independent artist. Sometimes it’s having a video go viral. Other times it’s falling under the good graces of someone who knows someone. But sometimes it’s getting to open for a national touring act and getting your name out to a larger audience of new listeners...here are 7 excellent tips for making it happen."

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How Do I Get My Stuff Featured on Music Blogs?

Posted: Jul 14, 2014

Category: Promotion

blogs cold pitching grassrootsy marketing persistence promotion publicist

**Guest post written by Joy Ike, creator of Grassrootsy.com and Independent Musician, as featured on Grassrootsy.com.

 

"...the question you’re asking is: “How do I get write-ups when nobody knows who I am?” Well I’d like to pose 4 different answers to your question..."

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Marc Geiger's Advice on Cold Pitching Agents and Major Music Markets

Posted: Aug 14, 2013

Category: Renman Music & Business

booking agents cold pitching la major music markets nyc solicited

 

Marc Geiger has a music industry resume to be admired. Among many other things, he started as a successful concert promoter, co-founded Lollapalooza, and is currently the head of Worldwide Music at William Morris Endeavor. In this clip, Marc and the Renman talk about the following age old questions:

 

-Do booking and talent agents actually read all those emails and listen to all those demos that you send them?

-Do you have a better shot of getting more exposure when based in a major market like LA or NYC?

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