IOTM Blog
Posted: Sep 20, 2023
Category: Live Performance
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**Guest post written by Adam Percy of Bandzoogle.
"No matter your genre or style, if you’re a musician, chances are you’ll be looking at playing shows on a tour. For a lot of musicians, crossing the country and playing in other parts of the world is the dream - and it can be a huge component for your success as you reach outside of your core local fans...One of the best ways to set up a tour and hit the road effectively is to network and plan gig swaps. It’s a helpful way to find suitable venues as well as broaden your audience reach. Here we’ll look at figuring out if gig swapping is a good fit for your band, and how to get started with it."
View Full ArticlePosted: Oct 18, 2022
Category: Live Performance
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**Guest post written by Dennis Kurtz of What's Next Nashville.
" Last week I made the point that you are worth what you can draw! This is true if you are doing a hard ticket show...Most original music artists build themselves as a hard ticket, but also play soft tickets shows along with their hard ticket shows. Usually as a seller I try to find out what the budget is in these situations before I quote a price...Typically, here is how these gigs are priced..."
View Full ArticlePosted: Jun 28, 2022
Category: The Musician Business
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**Guest post written by Vampr Publishing, originally featured in their blog.
"Networking is essential for any musician. Whether you are just starting out or you have been playing music for years, this can help you build relationships with other musicians, industry professionals and fans. Networking is also a great way to take advantage of opportunities and to get your music career off the ground...For artists who are just starting out, this can be a daunting task. However, there are some simple tips that can help you get started. Here, we will take a look at 5 networking tips for musicians that will help you get ahead in the music industry."
View Full ArticlePosted: Apr 11, 2022
Category: Touring
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**Guest post originally featured in the Disc Makers Blog.
"O Canada! So close… yet sometimes so far away. Music flows freely across the border, but there are times when musicians and instruments have a little more trouble. If you’re planning a trip to play music gigs in Canada, here’s some advice and a few online resources to help make your border crossing smooth and easy."
View Full ArticlePosted: Sep 9, 2019
Category: The Lefsetz Letter
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**Guest post by Bob Lefsetz of The Lefsetz Letter.
"Don't wait for help, do it yourself. Just like you can record and distribute yourself, you can promote too. If you're waiting for a manager to start, don't...Decide who you want to be. A hobbyist, a touring musician or a superstar. This affects your path..."
View Full ArticlePosted: Jul 8, 2019
Category: Show Booking
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**Guest post written by Ellisa Sun, Jazz/Soul musician formerly based in San Francisco currently full-time RVing across the USA.
"8 months ago, me and my partner/percussionist Ken quit our day jobs, sold our stuff, and hit the road in a used 30-foot Winnebago to play as many shows as possible...Here are 16 types of shows we’ve played. Remember, my experience will be different from yours."
View Full ArticlePosted: Jul 1, 2019
Category: Online Presence
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**Guest post written by Dave Cool of Bandzoogle.com.
"An electronic press kit (EPK) is essential for making a strong first impression on promoters, bookers, media, and other music industry professionals...You can use your EPK to help you get more press, more gigs, and come across as a serious artist."
View Full ArticlePosted: Nov 28, 2016
Category: Music Festivals
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**Guest post written by Amanda Kenyon of Blue Crane Music, a New England based artist management, booking, and consulting service dedicated to helping musicians grow their careers.
"I recently attended my first music industry conference. It was such a valuable experience that I decided to share five reasons every musician needs to attend a music conference. It pulled together emerging to big name artists, talent buyers, agents, songwriters, radio show hosts, and more. I went home with not only good memories, but a stack of business cards and excitement for newfound opportunities...Here are the top 5 benefits musicians can gain from attending a music business conference..." View Full Article
Posted: Jan 18, 2016
Category: Online Presence
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**Guest Post written by Melanie Kealey of Bandzoogle.com.
"So you're looking to continue to improve the SEO for your band's website...One of the most important things you can do to help with your website’s SEO is link building...the more high-quality websites that link to yours, the higher your website will place in search engine results." View Full Article
Posted: Oct 5, 2015
Category: Music Festivals
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**Guest post written by Amir Mozafari, Director of BD for Everfest and formerly of C3 Presents.
1. Develop a relationship with local promoters. 2. Practice, practice, practice! 3. Keep your EPK (Electronic Press Kit) up to date...
View Full ArticlePosted: Apr 27, 2015
Category: Live Performance
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**Guest post written by Joy Ike, creator of Grassrootsy.com and Independent Musician, as featured on Grassrootsy.com.
"...we thought it would be important to talk about the different types of shows out there and give you a comprehensive understanding of the types of shows you should be taking at certain stages in your career depending on what city you are in and depending on the timing. Yea, that’s a mouthful, but stick with us and you*ll get what we mean..."
View Full ArticlePosted: Mar 10, 2014
Category: Music Festivals
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**Guest post written by Salina Sias. Salina is a Brooklyn based singer-songwriter with a deeply personal folk-inflected vision and serves on the board of directors of Women In Music. This piece was originally posted on ThrowtheDiceandPlayNice.com.
"I just got back from the 26th annual Folk Alliance International (FAI) music conference in Kansas City, MO...They [music conferences] can be overwhelming, as I can attest after having just dragged my butt back to Brooklyn from Kansas City. So, the generous soul that I am, I thought I’d share my experiences and advice after my first trip ever to a “folk-music conference.”"
View Full ArticlePosted: May 6, 2013
Category: Renman Music & Business
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To gain real traction as an artist in today's music industry, you need to get on the bill of some of the major music festivals like Coachella, Bonnaroo, Lollapalooza, SXSW, Warped Tour, Austin City Limits, and Electric Daisy Carnival. Getting on the bill takes some chops. It may take awhile as you build up your touring, but a key factor of getting on a festival is knowing when the promoters are doing their scheduling. Our Music Mentor Contest winner, Andrew Jones, called in to ask Charles Attal, Partner of C3 Presents, how he goes about scheduling the line-up for his festivals. Charles explains how C3 Presents approaches their scheduling and what kind of team is in place to handle determining the line-up!
View Full ArticlePosted: Mar 4, 2013
Category: Music Festivals
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A community of music lovers, all escaping to a picturesque spot to immerse themselves in a concert that lasts for days...there is just something magical about a music festival. Whatever your genre, from jazz to rock to alternative to bluegrass, there is a festival out there for you. If you're booked for an upcoming festival, follow these tips to make the most of what can be an amazing experience.
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