Posted: Apr 29, 2019
Category: Live Performance
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**Guest post written by Wade Sutton of Rocket to the Stars Artist Services.
"You know how difficult it can be for bands to create leverage when trying to negotiate better guarantees from venues? Well something is happening in Pennsylvania that is going to make that even more difficult ... and musicians nationwide should be keeping an eye on this because it is something that could spread to other states."
View Full ArticlePosted: Mar 12, 2018
Category: Sponsorship
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**Guest post written by Wade Sutton of Rocket to the Stars Artist Services.
"This is the first in a new series of articles examining the various tools music artists should be using to advance and grow their careers...All music artists are looking for ways to make more money but a lot of them aren’t aware of some of the tools that exist to help them increase their income. One of the most common questions I field from artists has to do with how they can get sponsorships. They know businesses are out there sponsoring everybody from artists to athletes but many have extremely limited knowledge in how those sponsorship agreements actually come about. Simply put, they don’t know about sponsorship decks."
View Full ArticlePosted: Dec 5, 2016
Category: Marketing
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**Guest post written by Wade Sutton of Rocket to the Stars.
"What I am going to talk about in this article is rooted so deeply in common sense yet so few bands actually do it. Your live show will ALWAYS be your most powerful tool when it comes to marketing your music, your merchandise, your music brand, and getting people to sign up for your e-mail or text lists..."
View Full ArticlePosted: Dec 21, 2015
Category: The Musician Business
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**Guest post written by Wade Sutton of Rocket to the Stars.
"I’ve been blessed with working with independent artists from all over the world for the past couple of years...I’ve also found myself, from time to time, serving as a pseudo-therapist for artists struggling emotionally when somebody close to them suggests their love for music is nothing more than a hobby and that the artist should consider a more traditional type of employment. You know. A “real job.”" View Full Article
Posted: Jun 15, 2015
Category: Live Performance
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**Guest post written by Wade Sutton of Rocket to the Stars.
"In the third of a three-part video series, Rocket to the Stars' Wade Sutton continues examining how artists can improve their speaking skills when on stage performing at live shows!" Sentence structure is key...
View Full ArticlePosted: Jun 1, 2015
Category: Live Performance
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**Guest post written by Wade Sutton of Rocket to the Stars.
"Finding a comfort zone while speaking to audiences between songs is something that has been problematic for MANY singers...So I spent a large portion of time over the past year and a half exploring this very issue and looking for ways artists can improve at this extremely important, yet often neglected, skill..."
View Full ArticlePosted: Mar 9, 2015
Category: Online Presence
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**Guest post written by Wade Sutton of Rocket to the Stars.
"The problem is a vast majority of biographies on websites are written by either the artist or the individual hired to construct the website. And when you take into consideration that the best web bios are the ones that combine elements of both journalism and marketing, well, you can see why problems arise...So what can you do to make YOUR biography better should you choose to attempt to write it on your own?"
View Full ArticlePosted: Aug 11, 2014
Category: Live Performance
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**Guest post written by Wade Sutton of Rocket to the Stars.
"When you take into consideration how many singers and musicians complain about the current state of artist-venue relationships, you would think most performers would jump at the opportunity to explore alternative methods of putting on shows and generating income...I'm here to tell you that there IS an alternative live show model, house shows, that many artists ARE having a great deal of success with...So I reached out to somebody for answers..."
View Full ArticlePosted: Jul 7, 2014
Category: Live Performance
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**Guest post written by Wade Sutton of Rocket to the Stars.
"Saxophonist Dave Goldberg has been getting a lot of attention lately for an open letter he wrote to operators of venues that host live music. The letter was Goldberg's way of sounding off against venues not paying artists as much money as they feel they deserve. The text, while not hostile in nature, was extremely misguided and managed to ignite another round of firestorms by similarly misguided artists. It was missing a lot of important information concerning why the music scene is the way it is right now and really offered little in the way of how to improve it other than to say venues should simply pay bands more money..."
View Full ArticlePosted: Jun 16, 2014
Category: Live Performance
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**Guest post written by Wade Sutton of Rocket to the Stars.
"So many artists forget about and fail to take advantage of what makes an acoustic show in a small venue so important to building a fan base. The audience is close to you. The setting is intimate. The audience can see you expressing emotions with your eyes and face. Yet so few actually capitalize on the opportunity." Read on to find out how you can...
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