Posted: Sep 24, 2018

Category: Licensing

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**Guest post originally featured on Ditto.com.

 

"Getting your music featured in a TV show, movie or even a video game can not only help your music reach the ears of new fans, but also generate a substantial amount of cash, so it's well worth looking into sync licensing. Before we get into the HOW, let me very quickly explain WHAT music sync licensing is and WHY you need to strongly consider licensing your music for synchronization."

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Posted: Oct 24, 2016

Category: Licensing

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**Guest post written by Ari Herstand, the author of How To Make It in the New Music Business. It originally appeared on Digital Music News.

 

"I’ve been lucky enough to have my songs placed about 30 times over the past 6 years in TV shows, films and commercials. Well, luck really had little to do with it. There’s very little luck involved in the music industry. Lazy people like to say that it’s all luck. That’s just plain ignorant. There’s no such thing as a “lucky break.” There are little victories. There are opportunities. There are people working their asses off behind the scenes..."

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Posted: Mar 21, 2016

Category: Licensing

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**Guest post written by Matt Bacon, originally featured on IndependentMusicPromotions.com.

 

"I’ve spent a lot of time in the last couple of weeks learning about music licensing for a friend I’m helping on a project...It’s been a pretty interesting experience for a variety of reasons – but mostly because before the beginning of the month I didn’t really know what music licensing was. Since then I have learned quite a bit, spent countless hours pouring over articles and have gotten to explore what it means to engage in this potentially highly lucrative segment of the music industry."

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Posted: Jan 25, 2016

Category: The Musician Business

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**Guest Post written by Jay Rutherford of Los Colognes.

 

"Like millions of other morons out there, I'm attempting to make music both the primary joy and primary financial security in my life. My band Los Colognes has achieved marginal success, just enough to get mom and dad off our backs, so to speak. Without further adieu, here’s me convincing myself I have achieved some wisdom, when in reality I have no psychological control over any of it yet. Pretend this is the Old Ben Kenobi version of me, from somewhere in the future..."

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Posted: Dec 14, 2015

Category: Licensing

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**Guest post written by Michael Gallant as featured in the Disc Makers' Echoes Blog.

 

"Think your music is ready for games, TV, and film? Here’s advice on how to pitch your music for video games and how to optimize your chances of getting placed..."

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Posted: Aug 4, 2015

Category: Publishing

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**Guest post from the DIY Musician Blog.

 

"One of the other topics of consistent confusion for our members is the differentiation between what a publishing administrator does and what a performing rights society does. Many members of ASCAP, BMI or SESAC that I’ve heard from think their performing rights society IS their publisher and that they are getting all of the income they’re entitled to directly from that P.R.O. (performing rights organization). In this article, I relay a couple of actual questions we’ve received on the topic and try to give some clear, concise answers."

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