Posted: Nov 25, 2013

Category: Delegate Responsibilities

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When it comes to touring independently and really maximizing success and profits along the way, it certainly helps to delegate show booking, radio/press/media promotions, and other responsibilities amongst everyone involved in the project - after all, you have to run your band like a well oiled business machine these days if you expect to make a splash and build a buzz.

Posted: Nov 18, 2013

Category: Show Booking

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**The following is an excerpt from MusicBizAcademy.com's "The Truth About NACA: Gigging on the College Circuit" by Fran Snyder, originally published in 2001.

"The National Association of Campus Activities, established in 1960, is a non-profit organization that puts on regional conferences where music acts, comedians, lecturers and other entertainers showcase in front of campus activities programmers from around the country. There are 1200 member colleges and 600 associate members (talent or agent) which makes NACA the largest organization of its kind." So how do you land one of these coveted showcase slots and secure college bookings with fantastic guarantees?... 

Posted: Nov 4, 2013

Category: Show Booking

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**Guest post written by Joy Ike, creator of Grassrootsy.com and Independent Musician, as featured on Grassrootsy.com.

Booking a tour can be a difficult process. Not only are you spending hours upon hours emailing venue after venue, but you’re also taking a major gamble on the venues you’re contacting. It’s often hard to know if the spot is a good fit for your band, if there is decent foot traffic, how hard you will have to work for your draw, and how well their booker will work with you to make the event a success. It’s just one huge gamble.

Posted: Aug 26, 2013

Category: Show Booking

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**Guest post written by Ari Herstand, a DIY singer-songwriter from Los Angeles, CA with 500+ shows under his belt, as featured in his blog "Ari's Take". 

"...But what all the non-superstar musicians in LA have in common is, when we play a show in town we accept shitty shitty deals...This isn't going to be a post about LA (as that could fill a book), but rather the issue of "pay to play" clubs. Let's explore some of the many scenarios bands get offered by venues and promoters every day..."

Posted: Aug 12, 2013

Category: Show Booking

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**As featured in Indie on the Move's Touring Tips section.

Whether you’re planning a two-week mini tour or a two-month tour, first and foremost you should sit down and write up a mock itinerary. This will include the cities you plan to hit and the dates you plan to be in each city...

Posted: Jul 22, 2013

Category: Show Booking

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**As featured in Indie on the Move's Touring Tips section.

When communicating with a booker, be as concise and informative as possible. Remember, he probably receives A LOT of emails every day, so the last thing he wants to read is a long-winded message. Try to keep it to 4-5 sentences while still hitting on all your main selling points...

Posted: Jul 2, 2013

Category: Live Performance

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**Guest post written by Nifty of MusicFullTime.com.

"Begin by thinking of yourself as more than just a “hired” musician playing for an evening in a nice (or not so nice) restaurant. Viewing this opportunity as a typical “gig” is actually a 9 to 5 mentality that’s fatal to your income potential. The restaurant has hired you, not for the purpose of doing “you” a favor, nope. The restaurant owner is trying to add value to her customers."

Posted: Jun 24, 2013

Category: Live Performance

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**Guest Post by Julian Weisser.

"Sure, you could probably play at least one show a week in your hometown, but that’s no good for you because at best you’ll be playing to the same people, and at worst you’ll be playing to no one at all. For the fans it’s just as bad because they’ll hear the same music over and over and it will change from an exciting night that they’ve waited a month for into exactly what they just saw a week ago."

Posted: May 6, 2013

Category: Renman Music & Business

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To gain real traction as an artist in today's music industry, you need to get on the bill of some of the major music festivals like Coachella, Bonnaroo, Lollapalooza, SXSW, Warped Tour, Austin City Limits, and Electric Daisy Carnival. Getting on the bill takes some chops. It may take awhile as you build up your touring, but a key factor of getting on a festival is knowing when the promoters are doing their scheduling. Our Music Mentor Contest winner, Andrew Jones, called in to ask Charles Attal, Partner of C3 Presents, how he goes about scheduling the line-up for his festivals. Charles explains how C3 Presents approaches their scheduling and what kind of team is in place to handle determining the line-up!

Posted: Apr 16, 2013

Category: Renman Music & Business

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Imagine Dragons blew up to become a huge band last year and that took plenty of time and seasoning. Their manager, Mac Reynolds, knew from the get go that the bread and butter for many artists is touring both monetarily and in terms of exposure. Building those touring chops though is a tough cookie for plenty of bands. First, you got to hone your skills, then hone your hometown, and work around from there. Mac talks about what Imagine Dragons did to hone their live performances along with how this paved the way for how they played shows live when they were huge and had all the eyeballs on them. Mac is a firm believer that you don't have to be in either LA or New York to be successful, and he illustrates how a band can use their hometown (Vegas being very unique in this instance) to an advantage. If you are just starting out playing live, watch this video for great strategy on how to round out your own live set!

Posted: Apr 9, 2013

Category: Renman Music & Business

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Tom Windish heads up The Windish Agency as President, representing one of the most diverse and eclectic rosters in the music business. Operating on gut and killer instinct, Tom moves fast and snatches up his talent early. That can be both wonderful and intimidating all at the same time because The Windish Agency gets the chance to develop their touring plan and add value to the band before they take that leap to the next level. But, what is their strategy to develop and build that band on the live side? Sometimes, their acts haven't even played a live show yet! So, how do they get the band the necessary reps to build up and deliver a mind-blowing concert? Find out right here with Mr. Windish!

Posted: Mar 4, 2013

Category: Music Festivals

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A community of music lovers, all escaping to a picturesque spot to immerse themselves in a concert that lasts for days...there is just something magical about a music festival. Whatever your genre, from jazz to rock to alternative to bluegrass, there is a festival out there for you. If you're booked for an upcoming festival, follow these tips to make the most of what can be an amazing experience.

Posted: Mar 4, 2013

Category: Renman Music & Business

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Everyone wants to know how to get in front of the eyes and ears of A&R, managers, agents, etc. Each of those individuals are foundational members of the team around the band, but getting any or all to join your team is always the big challenge for any artist. But, before you convince them to join your team, you got to get them in the room with you first! This is exactly what one of our RMB callers asked about: how to best draw the attention of booking agents at festivals like SXSW, or even just locally in the artist’s hometown. There is no one answer to that question, but Kyle offers his advice on how to best get in front of a booking agent!