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How to Define Your Audience Demographics to Better Market to Your Fans

Posted: Sep 6, 2023

Category: Fans

social media live performances spotify marketing plan fan engagement music streaming services instagram know your audience consistency soundfly data with the band

**Guest post written by Sarah Beth Perry of With the Band, originally featured in Soundfly's Flypaper blog.

 

Define Audience Flypaper
"All artists want to get their music into the hands of more fans, but the real challenge lies in how to properly target potential fans with your marketing campaigns. With the rise of social media, fans are spread out all over the world, and they want to feel seen and recognized by their favorite artists. I want to help you better understand your fanbase by analyzing the demographics of fans who you interact with both online and in person...We use the following methods to help create marketing campaigns for major artists like the Jonas Brothers and Kacey Musgraves." View Full Article
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