Posted: Aug 21, 2017

Category: Touring

aris take expert conversations make money marketing plan promotion show booking touring

**Guest post written by Ari Herstand, the author of How To Make It in the New Music Business.

 

"I’ve made a ton of mistakes and got screwed over by talent buyers, promoters and club owners more times than I’d like to admit. I learned everything the hard way and it took me years to figure out how to actually book a successful, money making tour. The biggest thing you want to remember when thinking about setting up a tour is: do not book a tour just to go on tour..."

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