Posted: Mar 5, 2014

Category: Renman Music & Business

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Finding the right manager might be the most important decision an artist makes after they've picked their musical partners. But finding a great manager is not easy. In this lesson of Renman U, the Renman talks about why to hire a manager, what a manager does, what qualifications you should be looking for in a manager, what personality traits to look for, when to get a manager, how to connect with a manager, and about the artist manager relationship.

Posted: Dec 16, 2013

Category: Live Performance

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**Guest post written by Sarah Lynch, digital music marketing and social media content manager.

"Just how powerful does a statement have to be in order to capture an audience’s imagination?? For musicians, having a killer live show is essential because it is one of the only opportunities that fans have to see, interact with and get to know you as a person behind the music. So how do you make an audience fall in love with you?"

Posted: Dec 10, 2013

Category: Fans

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**Guest post written by Dae Bogan, Music Industry Insider For The Indie Artist, of Dae Bogan Music.

"There’s something I want to share with you. You may not know this–or you might have forgotten–but your friends are not your fans. Shocking? Let me explain.."

Posted: Oct 7, 2013

Category: Merch

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**Guest post written by Phil Johnson, as featured in his blog, Big Whiz Bang!

"So let me tell you my strategy for this. Just like on the internet, content is king. The more the better. Your goal should be to have a merch option for everybody that wants to take a souvenir home. And make no mistake, that’s what it is. A souvenir..."

Posted: Jul 8, 2013

Category: Managers

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**Guest post written by Ari Herstand, a DIY singer-songwriter from Los Angeles, CA with 500+ shows under his belt, as featured in his blog "Ari's Take". 

"A manager's biggest asset is not being you. A manager talking his band up will get a much better response than the singer talking his band up. Even if the manager is the lead singer's brother (Imagine Dragons)...You need to be kicking ass on your own BEFORE any manager will want to represent you."

Posted: May 13, 2013

Category: The Musician Business

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**Guest post written by Nifty of MusicFullTime.com.

"What many struggling artists fail to realize is that “successful” musicians operate with solid business principles. Successful business models – for the most part – can be applied across different businesses and areas of life. The primary business principle I’m talking about is “putting your customer first”; in this case, your “customers” are your fans. Fall in love with your fans and stop falling in love with your own music..."

Posted: Apr 2, 2013

Category: Renman Music & Business

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Evan Lowenstein started out in the music business as an artist with his brother, and they produced a top 20 single in their hey day. However, Evan felt a calling to something bigger than just his career as an artist. He wanted to help other fellow artists knowing what the struggle can be to even succeed in this business. Therefore, he decided to dive in and create a company that could serve as a platform to benefit all artists. This was the genesis of StageIt, a virtual interactive platform on the web where artists could sell their live performances. In this clip, Evan explains how he started this project and what to expect when developing your own entrepreneurship!

Posted: Mar 12, 2013

Category: Live Performance

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**Guest post from Jordan Gaw of Final Drive, a Metal band from St. Louis, MO.

As an independent band, we all play countless shows in small venues and DIY spots with local promoters and club owners. Communication, respect and networking are essential for getting the most out of every gig. Gaining new fans, establishing relationships and executing an amazing show, that not only sounds, but runs smoothly, is your mission (should you choose to accept it).