Tagged: twitter

30 Day Twitter Guide for Musicians

**Guest post written by Chris "Seth" Jackson, a bass guitarist and composer, and founder of HowToRunABand.com.

 

Twitter for Musicians is a 30 day guide to kick ass and take names using Twitter for your band.

Artist Tools: Jamplify – Amplify and Empower your Fanbase!

 

A big issue for anyone starting out in the music world is building your audience. Driving traffic to your website, YouTube page, or social media like Facebook and Twitter is of paramount importance. But, how exactly can you do that? Wonder no more, as Jamplify is here to rescue you! Moses Soyoola, co-founder of Jamplify, skypes in to chat with Ren about the benefits of using Jamplify and how this can help broaden your fanbase by putting all your followers to work to promote your website, social media, or content. Essentially, you create a digital street team through this fantastic service!

Social Media: The Best Friend A Musician Never Wanted

**Guest post written by Chris Lee of The Shakers, a melodic high energy Rock act from Los Angeles, CA. 

 

"I would like to go on record and state that, with every fiber of my being, I vehemently HATE social networking. I hate it. I hated Myspace. I hate Facebook. I hate Google+. I hate Tumblr. I hate Twitter. I hate Pintrest. I hate Instagram. And god help your mortal soul if you so much as THINK about sending me something on frikkin LinkedIn. Unfortunately for myself, and hard working musicians everywhere, the fantasy of being discovered over night came and went with my TMNT feetie pajamas as did almost the entirety of what I once (thought I) knew of the music industry."

5 Ways Bands and Musicians Can Leverage Social Media

**Guest post written by Brandon Seymour, musician, SEO analyst, web designer, and social media marketer.

 

"If your band doesn’t take the time to build and maintain a strong social following, then chances are you’ll get left behind. I hate to break it you, but there’s a lot of independent bands and musicians out there. Even if you’re from a small town in the middle of nowhere, your online presence helps you compete on a global scale." Here's how...

Inbound Marketing and SEO for Bands and Musicians

**Guest post written by Brandon Seymour, musician, SEO analyst, web designer, and social media marketer.

 

What I find really interesting though is that some niches act as if they are immune to the constant pressures of the modern day marketer. In my experience, one of the biggest offenders is the music industry - specifically independent artists. I've been working in SEO and inbound marketing for about four years now and since I've always had a passion for music, I wanted to take some time to discuss some simple, highly actionable steps that musicians can take to start marketing their band like a boss.

Online Marketing Strategies For Musicians

**Guest post written by Brandon Swift, musician and creator of Yovigo.com.

 

When marketing a band online, a musician should create a website that lets the band accept countless payment methods, establish numerous pages on the social media networks, encourage people to write positive reviews about the group and consistently post ads for the band in local directories. So how do you do this?...

5 Reasons Why Bands Need (Better) Websites

**Guest Post from David Dufresne, from Bandzoogle.com.

 

"The Internet is a big and scary place. When you're a musician and your focus is to practice, write and perform, figuring out where to spend the little time and money you have left for an "online strategy" can be confusing. Many bands we've met tell us that they see it as a real challenge. Here are some reasons why I think [owning your own .COM] is necessary..."

33 Gig Promotion Strategies (And Which Ones Actually Work!) - Part 2

**Guest post written by Phil Johnson, as featured in his blog, Big Whiz Bang!

 

This is the continuation of last week's post "33 Gig Promotion Strategies (And Which Ones Actually Work!) - Part 1", but rather than focusing on Offline Promotion, Phil talks about his online promotional efforts and their successes/failures.

The Bright Side of Social Media

**Guest post written by Melinda Lewis of ScatterRadio.

 

"The evolution from simply surfing the internet on a computer to consuming content on mobile phones has put a growing emphasis on social media. And, the pressure to be “good” at social media has never been stronger...Your audience may be inundated with the same messages from different people and the quest to stand out oftentimes seems like an uphill battle. Instead of focusing on the quantity, cultivate quality..."

6 Wrong Ways to Start a New Twitter Account for your Band, and How to Make them Right

**Guest post written by Frederic Sahyouni of SplashFlood, a mobile app that rewards musicians for their talent.

 

"So you started a new band or a new solo music project and, as you absolutely must, you want to set up your online presence on all the typical social media platforms available...Here is a list of things you should and should not do in order to kickstart your social media presence on Twitter..."

Record Label Deal

**Guest post by Stephen Wrench, CEO of Musik and Film.

 

"I recently had the pleasure of pitching a very talented well produced artist to major labels...They never listened to it [the music] because their social media numbers were not good enough?"

How to Engage Your Fans To Launch Effective Word-of-Mouth Marketing Campaigns

**Guest Post written by Alan VanToai, Co-Founder of www.CrewFire.com (turn your existing fans into your Facebook and Twitter ambassadors).

 

When you think visionary brands, who comes to mind? Probably Apple, Red Bull, or Nike… right? Well, how about we add one more to the mix: The Grateful Dead...Long before social media or digital marketing ever came into play, they employed viral marketing, social networking, and word-of-mouth marketing...50 years later, the game has changed – but the principles are the same. And word-of-mouth remains one of the most powerful marketing strategies out there.

Why social media is DEAD for music marketing (and why email works)

**Guest Post by Paul Loeb, founder and CEO of No Ego Records and DropTrack. Originally featured on The DIY Musician.

 

"It’s hard to believe it’s been over 12 years since the launch of Facebook. Love it or hate it, social media is here to stay. That’s good news for marketers, musicians, and entrepreneurs. You have this incredible platform to reach every one of those followers you painstakingly cultivated. Or do you?"

Hashtags 101: How to Use Them & Why They Matter

**Guest post written by Joy Ike, creator of Grassrootsy.com and Independent Musician, as featured on Grassrootsy.com.

 

"What’s the deal with hashtags? Some of us have never hated the pound (#) sign more than we do right this minute. Some of us love it! Still others of us have no clue what it means or how it’s used in the world of social media. Well today we are going to explore the hashtag. Think of this as Hashtag 101!"

50 Ways to Promote Your Music and Grow Your Fanbase - Part 1

**Guest post written by Nicholas Rubright of Dozmia.

 

"Succeeding in the music industry is hard work. You're competing with literally millions of people crawling their way to the top. However, most of these people don't know how to effectively market themselves or their music...Instead, set yourself apart from the crowd by learning all you can about different music marketing tactics, and treating your music career as a business. Here's a list of 50 music marketing strategies to get you started..."