Tagged: merch

How to Promote your Music with a Call-to-Action

**Guest post written by Melanie Kealey of Bandzoogle.

 

"...when someone gets to your band’s page, you want to be sure to grab their attention right away...You want to make sure they find the most important information. Their eyes will gravitate towards text and a button. With this in mind, make it count by adding a call-to-action."

New Ideas to Boost your Merch Sales, Tips, & Social Media Shares!

**Guest post written by Allison Stafford, lead singer and acoustic rhythm guitarist for the Southern Country band No Deceit.

 

"We all know as musicians that the Merch Sales and Tips can be the saving grace of a show! You may not make a lot of money from the venue that you’re playing, or anything for that matter, but sometimes, you can make more in a tip jar or in merch sales than you would from the venue anyway! How do you get people directed toward your mech and tip bucket?"

POSSESSIONS: What to bring on an efficient tour

**Guest post written by Andrew Tufano, Nashville based Acoustic Pop Singer-Songwriter.

 

"When you’re touring full-time, every cubic inch in the back of your van counts. You can’t be a hoarder and tour efficiently, but fitting your daily necessities into a suitcase-shaped hole isn’t easy. Here are some strategies I learned on the road to help you consolidate your life into your car so you can comfortably tour for a living."

Tips to keep your finances in order so you can tour profitably

**Guest post written by Andrew Tufano, Nashville based Acoustic Pop Singer-Songwriter.

 

"I’ve made $44,917.42 in revenue in the past 18 months exclusively as an independent touring musician without a fan base. Over that time I played 249 shows, taught 91 lessons, and did other musical jobs for cash. There’s nothing particularly glamorous about my financials, but enough people have asked me to help them through theirs that I thought I’d publish my strategies. Here are some tips to keep your finances in order so you can tour profitably."

Touring - Solo vs. Band

**Guest post written by Andrew Tufano, Nashville based Acoustic Pop Singer-Songwriter.

 

"When you’re strapped for cash on the road, it can be a relief to have a bandmate in the passenger seat, lifting your spirits and holding things together. At the same time, splitting $42 in tips and then going out to drink every night can make turning a profit feel like a luxury you can’t afford. Here are some of the pros and cons to touring alone versus with your friends."

Going to a Show to Get in the Know 

**Guest post written by Adam Young, CEO and founder of Event Tickets Center, a marketplace for tickets to sports, concert and Broadway events.

 

"Playing a concert takes a ton of preparation, especially when it’s your band’s first time on stage...But when it’s finally time to make your debut, it’s important plan for the venue—and it’s hard to know what to expect until you start going to performances at a wide range of bars, clubs and concert halls in any town. When you do, here are a few things to keep an eye out for..."

The Top 20 Most Profitable Merch Items

**Guest post written by Glen Perry of Audio Mastered. He's been a musician for over 15 years and has done everything the hard way so you don't have to. You can find more advice and buying guides, such as the best Bluetooth transmitters, over at AudioMastered.com.

 

"A common mistake bands and artists make is not paying attention to the economics of their merch table. Unfortunately, some bands shy away from a data-driven approach and only sell a few cliché merch items - think T-shirts. By taking a closer look at less expensive, but more profitable items, bands can add fresh additions to their revenue streams..."

Do You Know What Your Fans Really Want?

**Guest post written by Scott Aumann, originally featured on The Legit Musician blog.

 

"Find out what your fans want by asking them. I learned this little tip by following online guru Michael Hyatt. He does a reader survey every year, and he learns how to run his business from the results. Don’t be afraid to ask your fans what they want. Most of the time, they will be excited to share this info with you. It will make them feel more connected to you as well."

Your Band Needs to Accept Credit Cards

**Guest post written by Scott Aumann, originally featured on The Legit Musician blog.

 

"Most people don’t even carry cash and never use checks for anything. Your band, which is your small business, needs to change with the times and accept credit cards. Don’t worry, it is very simple to do."