Tagged: advertising

Facebook Advertising 101 For Bands & Musicians

 

Social media sites are great places to spread the word about your music, interact with your fans, and promote your tours and recordings. But what do you do when you're ready to move beyond your friends, family, friends of friends, and real life acquaintances? Facebook Advertising can be an effective and inexpensive way to help you expand your social network, but it needs to be done the right way to truly be effective.

Position Music's Jake Versluis: What to Have Ready When Approaching Music Publishers

 

Making your music is the fun part, but if you can turn it into some money that makes it even more fun! A great way to do this is to use a music publisher and a music supervisor to help place your music in TV, Film, and Advertising! Supervisors and publishers are always looking for new music and in this clip Position Music's Jake Versluis walks us through five pieces to have prepared before submitting to supervisors and publishers.

How Best an Indie Band Should Seek Out Music Licensing

 

Making a living as an indie musician is difficult, but there are ways to generate money with your music if you're smart and persistent. In this clip, A&R for Position Music Publishing, Jake Versluis, talks about the gatekeepers of the publishing industry and the best ways to get music in front of them. Jake also reminds us that personal relationships are the biggest deal makers in the publishing side of the music business.

7 Hacks To Get More People At Your Out-of-Town Shows

**Guest post written by Jonathan Sexton, CEO of Bandposters.

 

Selling out shows in your hometown isn’t easy...Having lead time and a local tribe gives you an opportunity to do something special. But what do you do when you go out of town?..Here are a few ideas to get you started building your fanbase in a new place.

Use Monday, Tuesday, and Wednesday to Kill Your Thursday, Friday, and Saturday

**Guest post written by Jonathan Sexton, CEO of Bandposters.

 

"It’s hard to stay on top of all the things you have to do to break your band and make a living...To keep ahead of the game, time management is key. So we’ve put together a weekly calendar for you, with some helpful things you can do early in the week to help sell out your shows on the weekends..."

How YouTube’s TrueView Can Help Musicians

**Guest post written by Cassie Steele, content editor for GuitarFella.com.

 

"The internet has opened up a world of opportunity for musicians, enabling you to release music to a wide audience without the gatekeepers of record labels or a distribution company. However, you need to know what you’re doing. Releasing music online without a marketing plan and expecting it to sell is like dropping your CD in Times Square and expecting a record producer to pick it up..."

The Art of EPs: Why They’re Important

**Guest post written by Ellie Batchiyska, a writer for SoundStageDirect, the number one online source for the best vinyl records and turntables.

 

"The final step in your self-promotion efforts, however, should be none other than creating an EP...Having an EP is great for giving people a taste of your musical sound and style. Think of it as your curriculum vitae, a summary of your most impressive and promising work."

How to Harness the Power of Targeted Facebook Ads to Build Your Fanbase

**Guest post written by Gavin Whitner, an F1-loving guitarist of an alt-rock band. He’s also a songwriter and composer. In his free time, Gavin blogs about musical instruments and music in general at Music Oomph.

 

"As a musician, whether you’re a solo artist or in a band, building your fanbase is one of the toughest jobs there is...In today’s world, if you’re looking to build your fanbase to huge numbers, you're going to have to be proactive in your marketing. While performing and selling merch at your gigs is one way of getting your name out there, there is an all-powerful tool that is renowned for being the best way to introduce yourself to new fans − social media."